Sightglass Coffee

Founded by brothers Jerad and Justin Morrison in San Francisco in 2009, Sightglass Coffee became a defining presence in the city's third-wave scene, anchored by a soaring, light-filled SoMa flagship with an in-house roaster as centerpiece. Sightglass favors a warmer, more balanced roast style than the brightest Nordic roasters, emphasising sweetness and texture. Its strong design identity and hospitality made it a model for the experiential specialty café. The brand helped define San Francisco coffee culture alongside peers like Ritual and Four Barrel.