Jose Martinez

Cup of Excellence, Colombia. Do you know how excellent your coffee has to be to win the Cup of Excellence in Colombia? It has to be extremely excellent. To place at that level means you’re not just farming good coffees, you’re committed to constant improvement, to learning, and to deepening your understanding of varieties and their qualities. 

That’s what Jose Martinez has done. A second generation producer, born on his family’s Palestina farm, Martinez placed 1st for Pink Bourbons in Cup of Excellence.

This single-origin from Jose Martinez, a producer in Colombia's Huila region, showcases the Pink Bourbon varietal through Dayglow's roasting lens. Pink Bourbon, a natural mutation within the Bourbon family, is prized for its distinctive aromatic profile and complexity. Colombian coffees from this region are known for their balanced acidity and sweetness, characteristics that can complement the varietal's inherent characteristics.

The direct relationship between producer and roaster offers transparency about the coffee's journey from farm to cup. To explore how the sensory attributes develop, reference the flavor wheel for common descriptors found in coffees of this origin and varietal combination.